Supratiek Shyamal Ghosh and Ayanaav Supratiek Ghosh are taking Alive India’s 16-year journey into classrooms, campuses and universities through CAMPUS ALIVE™ and ALIVE EMERGE™ – connecting Music, Media, management, entrepreneurship and real-world industry experience.
Bengaluru, November 2026
Some homecomings bring back memories. Others inspire movements.
When award-winning singer-songwriter and Alive India founder Supratiek Shyamal Ghosh returned to Delhi Public School Bangalore North as Chief Guest, he stood on familiar ground.
Years earlier, he had watched his son, Ayanaav Ghosh, grow through those very corridors, eventually becoming the school’s Head Boy.
Today, Ayanaav serves as Director – Growth & Strategic Alliances at Alive India, helping build the organisation’s next chapter in music, media, entertainment and brand partnerships.
For the father, it was a full-circle moment. For the entrepreneur, it raised a bigger question:
“Are we preparing India’s children merely to find jobs , or empowering them to create opportunities?”
FROM CLASSROOMS TO BOARDROOMS
Supratiek’s message to students was built around his interpretation of DPS:
D — Discipline, Drive, Discovery, Dedication.
P — Passion, Purpose, Profit.
S — Skill, Seeking, Strength.
His belief is simple: leadership doesn’t begin with a designation. It begins with curiosity, responsibility and the courage to create.
After 26 years of performing with his Band AURKO across 70 Cities In India & Abroad and 16 years building Alive India, Supratiek sees enormous untapped potential in India’s creative economy.
Music, Media, Multilingual AV Content Production, Engaging Disruptive Out of Home Innovations , Participative Consumer Activations , Music Management, Experiential marketing and Live entertainment are not merely extracurricular interests. They can become serious professional pathways.
“Roti. Kapda. Makaan. Music Aur Rozgaar.”
For Supratiek, that isn’t just a slogan. It’s a vision for connecting creative passion with employability, entrepreneurship and livelihoods.
CAMPUS ALIVE™ × ALIVE EMERGE™: WHERE EDUCATION MEETS INDUSTRY
The father–Son duo now envisions a collaborative bridge between schools, colleges, universities, business schools and India’s working creative industries and has been invited at Presidency University , Indus Business Academy , MS Ramaiah , BM International School & Delhi Public School Bangalore North Annual Day .
CAMPUS ALIVE™ is conceived as the campus-engagement platform: leadership talks, interactive workshops, music and media experiences, creative career discovery and industry conversations.
ALIVE EMERGE™ takes that vision further through practical, hands-on industry immersion.
The proposed learning areas span Music Marketing, Music Management, Media Management, Event Management, Brand Activations, Audio-Video Production, Content Creation, Artist Management, Entrepreneurship and Business Administration.
Imagine students working alongside industry professionals on real briefs, observing brand campaigns, understanding budgets, coordinating productions and experiencing how creative ideas become commercially viable projects.
Not just textbooks. Real briefs.
Not just classrooms. Real industry exposure.
Not just certificates. Skills that create opportunities.
PLAY. STAY. CREATE. COME HOME TO MUSIC & MEDIA.
At the heart of this ambition is Alive India Studio & Creator Residency in Hebbal, Bengaluru — an integrated six-and-a-half-floor environment for music production, recording, filmmaking, content creation, rehearsals and collaboration.
Its philosophy is inviting:
PLAY. STAY. CREATE.
COME HOME TO MUSIC & MEDIA.
The proposed residency-led learning model aims to connect emerging talent with working professionals, collaborative projects and practical exposure to the business of creativity.
An especially distinctive opportunity is the prospect of learning alongside Alive India’s founder and leadership team, understanding not only how creative work is produced, but how clients, artists, teams and businesses are managed.
TWO GENERATIONS. ONE MISSION.
Supratiek brings decades of artistic, entrepreneurial and media experience.
Ayanaav represents the next generation — someone who moved from school leadership into professional business leadership at a young age.
Together, they offer students something compelling: the perspective of experience and the possibility of early achievement.
Through MSR — Musician’s Social Responsibility, Supratiek also advocates that successful musicians, creators and industry professionals should give back by mentoring talent and helping create meaningful livelihoods.
AN OPEN INVITATION TO INDIA’S EDUCATION LEADERS
Alive India invites school founders, principals, trustees, college directors, university leadership, deans, placement cells, entrepreneurship centres and education policymakers to explore collaborations.
From chief-guest addresses and student leadership sessions to creative-industry workshops, campus activations and ALIVE EMERGE™ immersion pathways, the opportunity is to develop institution-specific initiatives that connect education with professional experience.
The ambition extends beyond Bengaluru: to build meaningful collaborations with educational institutions across Indian states, beginning with shared objectives and practical implementation.
Because the future of education cannot be measured by marks alone.
It must also be measured by the opportunities students learn to create.
As Supratiek puts it:
“Your age isn’t your limit. Your ambition is your beginning.”
FROM I TO US. FROM ME TO WE.
ALIVE INDIA — CHANGING LIVES THROUGH MUSIC & MEDIA.
Think Music. Think Media. Think Alive.
For Campus Alive™, ALIVE EMERGE™ workshops, chief-guest invitations, institutional partnerships and industry-immersion enquiries:
Ayanaav Ghosh — Director, Growth & Strategic Alliances
+91 99010 84915
Upasna Pandey — Head, Partnerships
+91 82405 48186
Email: namaste@aliveindia.in
Web: www.aliveindia.in | www.aliveindiastudio.com
For Collaboration with Supratiek Ghosh & Alive India
www.supratikghosh.com
www.aliveindia.in
www.aliveindiastudio.com
www.aliveindiainconcert.com
Mail id : namaste@aliveindia.in
Call : 82405 48186 | 91 99010 84915
